Home Culture Lottery Drama Kids Doco Comedy
Sleepwalking Super hero
/
Sleepwalking Super hero
/ /
LET’S KICK POVERTY OUT OF FOOTBALL

Poverty can strike at any time and when it does it cares for neither the colour of one’s skin, nor whether one is rich or poor.

Mindful of this and armed with reams of data that seems to suggest that the Professional Footballer is more liable to be ‘struck poor’ than many other young people, the football authorities have unveiled their campaign to ‘Kick Poverty Out Of Football’.

Here at theMessage we’ve teamed up with the campaign which is solely aimed at young professional footballers who are earning less than £70,000 a week, the figure the Football Authorities have marked as their ‘Poverty Panic Zone’.
Sleepwalking Super hero



© 2006, theMessage, produced by Furious Pictures and Sound